Crafting Professional Publications (UPC5014)

Print is not dead!

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Crafting Professional Publications

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A $675.00

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The use of publications has changed dramatically over the last few years.

This minicourse will show you have to present print information in a highly engaging way. You will develop skills to engage an audience through the creation of effective, dynamic publications that sell your brand story and deliver value to your readers.

About the course

What will you achieve?

By the end of the course, you'll be able to:

  • Apply specialist technical knowledge to design a professional communication package suitable to your context.
  • Draw on effective communication and design principles.
  • Apply appropriate technical skills and theory suitable for a professional context and purpose to a specific target audience.

What topics will you cover?

  • Prioritising print
  • Publication design
  • Content creation
  • Hooking and keeping an audience


To be eligible for a digital badge for this minicourse, you will need to successfully complete an assessment which includes a brochure and brief.

University level expertise

Rebecca Te'o lectures in journalism at the University of Southern Queensland. She has previously worked as a journalist for APN News & Media, then one of Australia‘s largest news publishers. Her research interests are in conflict journalism and trauma, and professional communications.

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